Privacy

Essential PR & Marketing is a public relations and communications business that aims to help businesses and organisations to attract and retain clients and support from stakeholders. 

This privacy notice provides you with details about how we collect and process your personal data. 

Essential PR & Marketing is committed to protecting and respecting your privacy and will ensure that the processing of your data is secure and only used for the stated purpose. 

Who holds your data

Essential PR & Marketing is the data controller that holds any personal data that we may have about you. Some third parties may process some of your personal data on our instruction. This is explained below. 

Our postal address is 2 Fairlight Gardens, Four Marks, Alton, Hampshire, GU34 5HT and our email address is hello@essentialprandmarketing.co.uk.

Sensitive data

We do not collect any sensitive data about you. 

Information collected

We only collect personal information that is relevant for our stated purposes. This could include your name, address, telephone number, email, social media handles. 

We also collect information from visitors to our website and recipients of enewsletters so as to improve our service. See our Cookies policy below for additional information. 

How we use your data

We only collect information that is relevant for our stated purposes. We process personal information most typically for:

  • Dealing with your enquiries, requests and orders
  • Performing our contract with you to provide public relations and communications services
  • Carrying out market research so we can improve our services
  • Compliance with a legal obligation
  • The legitimate interests of Essential Public Relations and/or third parties.

Essential PR & Marketing’s Right to Process Information 

Our stated lawful purpose for processing data is legitimate interests. Having identified a legitimate interest, Essential PR & Marketing will conduct a legitimate interests assessment to decide if the processing is necessary to achieve it. This will be balanced against the individual’s interests, rights and freedoms. 

Consent may be used as a legal ground for sending our enewsletter.

You may opt in or opt out of receiving information from us at any time. 

Transfer of your data

Our work may require us to give information to a third party such as a website developer, designer, photographer, printer etc who we instruct on your behalf. 

All our suppliers are required to treat your data in accordance with the law. 

Data security 

We have appropriate security measures in place to prevent the accidental loss or use of your personal data.

Data retention

We will only keep your data for the purpose it was collected for and only for as long as is necessary, after which it will be deleted. 

Access to Information 

You have the right to request access to the information we have on you. You can do this by writing to us at 2 Fairlight Gardens, Four Marks, Alton, Hampshire, GU34 5HT or emailing hello@essentialprandmarketing.co.uk.

Information correction 

If you believe that the information we have about you is incorrect, you may contact us so that we can update it and keep your data accurate. You can do this by writing to us at 2 Fairlight Gardens, Four Marks, Alton, Hampshire, GU34 5HT or emailing hello@essentialprandmarketing.co.uk.

Information deletion 

If you wish Essential PR & Marketing to delete the information we hold about you, please contact us by writing to us at 2 Fairlight Gardens, Four Marks, Alton, Hampshire, GU34 5HT or emailing hello@essentialprandmarketing.co.uk.

Right to object 

If you believe that your data is not being processed for the purpose it has been collected for, you may object by writing to us at 2 Fairlight Gardens, Four Marks, Alton, Hampshire, GU34 5HT or emailing hello@essentialprandmarketing.co.uk.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Complaints

If you are unhappy with the way we collect and use your data, please let us know by emailing hello@essentialprandmarketing.co.uk.. You also have the right to complain to the Information Commissioner’s Office. 

Updated July 2020

Resources

Fit for 2024

Fit for 2024

How Essential PR & Marketing has repackaged its services to make them relevant to the communication challenges facing businesses in Hampshire and Surrey…

Read more

Where to start when building a social media presence

Where to start when building a social media presence

A charity’s guide to getting started on social media including deciding which channel to be on, how often to post, and what kind of content to post.

Read more

How to get the most out of social media for your charity

How to get the most out of social media for your charity

Tips and hints about how to make social media work for your charity.

Read more

Engage with your stakeholders

Build mutual support and understanding, grow relationships and trust.

Make change happen