Communication services for town and parish councils

Are you seeking effective ways to engage your community while ensuring transparency in spending taxpayers' money? If so, we can help.

Improving engagement between councils and the community 

With over 30 years of experience in local government communication, Essential PR & Marketing specialises in crafting compelling communication and engagement strategies tailored to the requirements of town and parish councils in Hampshire and Surrey.

Our communication services are designed to foster two-way communication, ensuring that your council's priorities resonate with residents. We offer expert guidance on developing key messages, selecting communication channels, reaching younger people, and crafting engaging copy that captures attention.

Communication for one-off projects

Securing funding for a one-off project? Ensure its success by leveraging our expertise in effective communication. We offer fixed-price packages designed to engage key stakeholders at every stage of your project, from inception to completion.

Branding refresh 

Is your council's branding in need of a makeover? Stand out from the crowd with our branding refresh package. Our comprehensive solution includes logo redesign, brand guidelines for consistent application, and a bespoke illustration or graphic that captures the essence of your area and which can be used on your social media, newsletters, website etc.

Annual communication strategy

In an era of budget constraints, maximising the impact of every communication initiative is paramount. Our solutions empower councils and elected members to make informed decisions while keeping the community well-informed.

Choose from two options:

  1. Let Essential PR & Marketing craft a comprehensive communication strategy and action plan tailored to your council's needs. You can choose to implement it yourself or we can help.
  2. Opt for a collaborative approach by participating in workshops facilitated by our local government communication experts. We'll guide you through the strategy development process, offering invaluable insights and reviewing your draft for optimal effectiveness.

Copywriting services

Struggling to strike the right tone in your communications? Let our skilled copywriters transform your content into compelling narratives that resonate with your target audience. Articles, newsletters, press releases, speeches, website content, social media posts, blogs, residents’ guide, visitor guides, and letters are just some of the items we can craft.

PR crisis support

When reputational risks arise, count on Essential PR & Marketing to navigate you through the storm. Our crisis support services offer calm, measured advice to defuse situations and mitigate damage to your council's reputation.

One-to-one mentoring and training

Empower your council's communication’s lead with personalised mentoring and training. Our subscription-based service provides guidance on tackling challenges such as negative social media, utilising communication tools effectively, and exploring innovative strategies for engagement.

Contact us

To find out more about our tailored communication solutions, contact Essential PR & Marketing today

Resources

Fit for 2024

Fit for 2024

How Essential PR & Marketing has repackaged its services to make them relevant to the communication challenges facing businesses in Hampshire and Surrey…

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Where to start when building a social media presence

Where to start when building a social media presence

A charity’s guide to getting started on social media including deciding which channel to be on, how often to post, and what kind of content to post.

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How to get the most out of social media for your charity

How to get the most out of social media for your charity

Tips and hints about how to make social media work for your charity.

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Engage with your stakeholders

Build mutual support and understanding, grow relationships and trust.

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